JOSE CUERVO: ”The Drifter”
SOCIAL/PRINT
To help launch Cinge, Cuervo’s bold new tequila with a fiery cinnamon sting, we created an equally bold graphic novel just in time for Halloween.
CREDITS
ECD: Mat Bisher
CD: Jason Ashlock
ACD: Tom Weingard, Ferdinand Daniele
Director: Andrew Hall (Elastic)
The tale unfolded daily as the first graphic novel told entirely on Instagram, and made Cuervo fans the stars of the story.
It was cool you should read it.
